Have you tackled a sports league uniform job yet? If not, what is holding you back? If it happens to be struggling to land the bid, then we have some tips and techniques for you.
Pricing- Price plays an important factor in landing a bid (what doesn’t money affect in life). But how do you make sure that you don’t undersell your own work? Cut your production costs. Buy your garments and materials in bulk for savings. Most wholesale apparel companies offer pretty significant discounts for buying so many pieces at a time. At Imprintables, we offer discounts for buying larger rolls of vinyl. Maybe you don’t need 50 yards of black Eco-Film for this job, but a standard black heat transfer vinyl probably isn’t going to sit on the shelf for too long. Buying the 50-yard roll as opposed to the 5-yard roll can save you $1.50 a yard! Don’t forget to take advantage of discounted shipping rates. Free shipping for minimum order promotions can help cut your costs too. Many apparel companies offer shipping discounts as well. Saving money during the creation process allows you to pass the savings onto the league, which in turn makes you more appealing.
Quality- Offering your customers and any potential bids the best product is extremely vital. Repeat business is what builds your success and reputation. Not only do you want to ensure your garments look fantastic, but you also want them to hold up and be durable. Make sure you are using material that applies to the fabric you intend to apply to and follow the material’s “recipe” to the T. Your league isn’t going to come back next year if their jerseys fall apart in a few washes.
Outsourcing- Using companies like Transfer Express can be beneficial in several ways. Transfer Express offers ready to apply screen printed transfers. If you only have a cutter, it is a great way to add full-color options to your offerings. Large runs will be easier and faster to apply, as you are saving all of the time cutting, weeding, and maybe even employee wages. Freeing up so much time can play into the pricing aspect of the whole process.
Options- Be Unique! Set yourself apart from all of your competitors. Don’t just quote on the garments that they are looking to purchase. Give premium options from what they are interested in as well. Camo, Dri-fit, tri-blends, and or even a flashier vinyl can all catch some interest. If they see they can upgrade to whatever it is that grabs their attention for only a few more dollars, you may find yourself making extra profit. Don’t stop there! Offer decals, spirit wear, and more. Whether you throw free decals in as an incentive or if you show them that you can provide their cheerleaders, sports moms, and fans their gear as well, give them something in addition to their request to consider.
Proof- Show the league/team that you have the best of what there is (even though you clearly already have done that). Create samples of all that you can offer them in their colors and present it. Let them know that you would also be more than happy to assist in fundraising efforts. Give them a list of references for past leagues, teams, or even other large jobs you have accomplished. Make yourself nothing short of the best possible choice.
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